After making a mark in India's entertainment and public relations industry, Manish Chaubey, a well-known name in Bollywood's PR and Artist Management circles, is now all set to take a giant leap with his new venture — Roohdaar Films & Entertainment (ROOFe)
Known for his decade-long experience working with some of the most renowned artists, production houses, and corporate giants, Manish Chaubey is now stepping into the world of film production and talent management to create meaningful content and global opportunities for Indian talents
About Roohdaar Films & Entertainment (ROOFe)
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Roohdaar Films & Entertainment, as the name suggests, is born from the word "Roohdaar", an Urdu term combining Rooh (Soul) and Daar (Holder), meaning "the one who holds the soul". This unique name reflects Manish's vision of creating content that connects with the soul and managing talents with sincerity and purpose
Founded in 2024 by Manish Chaubey and his partner Reeshma Radhakrrishnan, ROOFe is designed to be a multi-faceted organization that brings films, public relations, artist management, digital content, and event management under one roof
From IT to Bollywood and Now an Entrepreneur
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Mar 7, 2026Hailing from Uttarakhand and raised in Delhi, Manish Chaubey began his career as a software engineer before following his true passion for cinema. He moved to Mumbai to study Filmmaking and Direction, worked as an assistant director, and later joined ABP Group as a camera person and reporter during his early days
Over the past 10 years, Manish has worked with top PR firms and talent agencies in Mumbai, managing high-profile celebrities, Bollywood artists, and sports figures, gaining deep insight into public relations, artist management, and media relations.
Speaking about his new venture, Manish Chaubey says
"Roohdaar is not just a company; it’s a dream to create a platform that connects talent with opportunities. After working behind the scenes for years, now is the time to bring stories and talents to the forefront with integrity and soul."
Roohdaar Films & Entertainment offers services like Film & Short Film Production, Ad Films, Documentaries, Artist & Celebrity Management, Public Relations, Content Creation, Digital Marketing, Social Media Management, Video Editing, and Event & Show Management, providing complete creative and promotional solutions under one roof
Future Plans: Becoming a Full-Fledged Production House
The company will operate under two verticals Roohdaar Films – focusing on films and content production and Roohdaar Entertainment – focusing on PR, Artist Management, and Event solutions. With dedicated teams in Mumbai, Delhi, and Hyderabad, ROOFe is well-positioned to cater to clients and talents across India, combining creativity with professionalism
