Kriti Sanon has turned to the Delhi High Court to safeguard her personality rights, highlighting the rising issue of celebrity identity misuse. During the hearing on October 16, the court requested a comprehensive collection of past rulings and legal research before proceeding with the case.
This hearing also sparked a broader discussion about how such cases should be managed. Justice Purushaindra Kumar Kaurav asked Kriti's lawyer to clarify the legal limits of personality rights and whether the High Court's Intellectual Property Division has the jurisdiction to address these disputes. The case is set to be revisited on October 29.
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Kriti's attorney, Pravin Anand, emphasized that a person's identity encompasses much more than just their name. It includes their face, voice, photographs, videos, and overall image, especially when these elements are used commercially without consent. The court is seeking a clearer understanding of which facets of a person's identity warrant legal protection and how extensive that protection should be.
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Oct 16, 2026This issue has become increasingly pertinent as celebrities find their names and images being exploited without their approval. From unauthorized advertisements to misleading content that falsely suggests a public figure endorses a product, the misuse of a recognizable face raises significant concerns. At the same time, the law needs to establish clear guidelines on what can be protected and which court should handle these claims.
Kriti isn't alone in her quest for identity protection. Other public figures, including actors Kangana Ranaut, Tabu, and Vijay Deverakonda, as well as cricketers Abhishek Sharma and Yuvraj Singh, Congress leader Shashi Tharoor, and Andhra Pradesh Deputy Chief Minister Pawan Kalyan, have also approached the Delhi High Court regarding similar issues.
