In the latest issue of Forbes Japan, hitting shelves today, JAKOPS (Simon), the Executive Producer of XG, shares insights into the philosophy driving the phenomenal global success of the Hip Hop/R&B-inspired girl group XG. The feature titled “Let’s Talk about ‘New Leaders'” delves into the innovative strategies and vision behind XG’s rise to prominence in the music industry.
XG, a seven-member girl group comprising JURIN, CHISA, HARVEY, HINATA, JURIA, MAYA, and COCONA, burst onto the scene in 2022 after a rigorous five-year training period. Since then, they have made waves across major music festivals worldwide, from the United States to Australia, Singapore, and the United Arab Emirates. Their journey has been marked by unprecedented milestones, including securing the first-ever ranking for a Japanese female artist/group on the U.S. radio chart “Mediabase Top 40 Radio Airplay Chart” and topping the U.S. Billboard chart “Hot Trending Songs Powered by Twitter” as the first Japanese artists to do so. XG’s global impact extends to gracing the covers of esteemed publications such as Forbes Japan and VOGUE JAPAN, alongside landing the cover of the U.S. Billboard magazine as the first Japanese girl group.
In the Forbes Japan feature, JAKOPS (Simon) unveils the global strategy and philosophy that underpin XG’s meteoric rise. His insights shed light on how XG has become a trailblazing force in the music industry, captivating audiences worldwide with their unconventional style and empowering message. The feature offers a glimpse into the innovative approaches and leadership principles driving XG’s success and shaping the future of the entertainment landscape.
The feature is part of the 10th-anniversary celebrations of Forbes Japan, which focuses on the theme of “Leadership” and explores how new leaders are transforming the global and Japanese economies. As part of the celebrations, questions were posed to 100 leaders to reveal extraordinary insights into leadership in the modern era.
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XGALX, the global entertainment production company behind XG, is dedicated to transmitting BOLD culture to the world and producing artists with a unique worldview. Through projects like “A New Breed – Breaking Boundaries,” XGALX aims to break down conventions and stereotypes, creating new values and empowering young people worldwide to chase their dreams and go all the way.
For more insights into XG’s journey and the philosophy behind their success, check out the March 2024 issue of Forbes Japan.